Does the pet food exchanged through old clothes recycling actually reach the mouths of stray cats and dogs? On September 5, the old clothes recycling platform Feimayi organized nearly 20 users to visit Aunt Wang's Stray Animal Rescue Base in Jinshan, Shanghai, conducting an on-site visit as public welfare volunteers and responding to many users' previous doubts with a real offline action.

That day, a batch of donated food collectively gathered from users' old clothes recycling was delivered to the base. For the participants, this visit meant that for the first time they could concretely see where the old clothes they handed in had gone—they could re-enter the recycling system, and also be converted into real supplies through a public welfare project.

The delivery of supplies was not the end point. Volunteers carried dog food on site, cleaned the base environment, fed cats and dogs, and also spent time with some special dogs. Some were participating in a public welfare activity for the first time in their lives, some were sweating profusely from the work, and some simply sat quietly beside a dog, keeping it company for a while.

Feimayi stated that it tries to make the value of idle items go beyond the level of recycling, and through public welfare projects such as "old clothes recycling for food," it gives users the chance to go further with every participation. The power of a single old garment is limited, but when gathered together, it has the possibility of reaching far away.

This event connected online old clothes recycling with offline rescue scenarios. It was not only a trust verification by the platform for users, but also reflected an extended idea of combining old clothes recycling with public welfare projects: when the threshold for environmental participation is low enough, it is more likely to become an everyday choice for ordinary people.


Source: It turns out that goodwill really does arrive | Feimayi takes users into a stray animal rescue base · Originally published on 2026-09-07